although real-time customer profile processes ingested data and uses adobe experience platform identity service to merge related data through identity mapping, it maintains its own data in the profile data store. when the data from multiple datasets conflicts (for example one fragment lists the customer as “single” while the other lists the customer as “married”) the merge policy determines which information to prioritize and include in the profile for the individual. time series data can be used to base segmentation rules on, and events can be accessed individually in the context of a profile. when real-time customer profile is used to access an entity, it can supply you with a merged view of all profile fragments for that entity across datasets, referred to as the “union view” and made possible through what is known as a union schema.
segment rules are built and applied to real-time customer profile data using restful apis and the segment builder user interface. for more information, see the tutorial outlining how to add data to real-time customer profile. to learn more, begin by reading the observability insights api overview, and for a complete list of real-time customer profile metrics, see the documentation on available metrics. experience platform enables your customers to send opt-out requests related to the usage and storage of their data within real-time customer profile.
you can also use this tab to browse the profile store using a merge policy or an identity, as outlined in the next section of this guide. the profile count displays the total number of profiles your organization has within experience platform, after your organization’s default merge policy has merged together profile fragments to form a single profile for each individual customer. if it has, a job is automatically triggered to update the profile count. you can then select view to refresh the sample profiles and see a sampling of profiles with the new merge policy applied.
this value is specific to an individual customer profile and must be a valid entry for the namespace provided. you can view additional information related to the individual customer profile by selecting another of the available tabs. the segment membership tab displays a list with the name and description of segments to which the individual customer profile currently belongs. by reading this guide, you know how to view and manage your organization’s profile data using the experience platform ui.
real-time customer profile merges data from various sources and provides access to that data in the form of individual customer profiles and use adobe experience platform’s real-time customer profile feature to store your customers’ behaviors & attributes in complete profiles. the customer profiles feature integrates all of your customer data in one place. customize your data at any time with drag-and-drop functionality, and quickly, adobe cdp, adobe cdp, adobe experience platform, adobe customer journey, real-time customer profile adobe experience platform.
real-time cdp. a customer data platform built for marketers that combines known and unknown data into real-time profiles that can be activated across channels. real-time customer profile creates a holistic view of each of your individual customers, combining data from multiple channels including online, offline, learn how real-time customer data platform enables you to drive coordinated, consistent, relevant experiences for your customers using, adobe experience platform segmentation, adobe experience platform documentation, adobe experience cloud customers, adobe journey optimizer, aep profile, adobe experience platform product description, adobe experience platform identity service, adobe experience platform profile api, adobe experience platform tutorial, adobe experience platform architecture. what is an example of customer profile? what is a customer profile? what is a customer profile and why is it important? what is a b2c customer profile?
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